Behavioral health leader touches more than 3.6 million lives — including consumers, psychologists and psychiatrists, social workers, counselors and health plans — in extraordinary annual effort to end stigma associated with OCD
CHICAGO, Nov. 23, 2022–(BUSINESS WIRE)–Today NOCDthe No. 1 provider for the treatment of obsessive-compulsive disorder (OCD), has announced the results of its second annual OCD Awareness Montha one-month extension of the The annual #OCDWeek of the International OCD Foundation (IOCDF).. This year, the company raised the bar for raising OCD awareness by massively expanding the number and type of activities in the field and online. NOCD produced a total of 70 events during OCD Awareness Month that reached, engaged or educated more than 3.6 million people.
Each activity is designed to increase understanding of OCD among the public, healthcare providers and payers to encourage the delivery of effective care that can improve clinical outcomes while also reducing the cost of care for those in need. Today, more than 180 million people worldwide are affected by OCD. But many are not getting effective therapy because of misdiagnosis, inappropriate treatment, or a simple lack of awareness among therapists, health plans, and families about new therapeutic approaches (such as ERP therapy) that can bring relief to their patients, members and loved ones.
“This year we dramatically increased our investment in the community to give OCD awareness a much louder voice, and we were frankly amazed and delighted with the results,” said Stephen Smith, CEO of NOCD. “Research shows that it can take 10 years or more for someone with OCD to find appropriate care. That is unacceptable, given that effective therapies are now as close as the smartphone in your hand. The key to helping people find relief finding starts with awareness, and we want to reach as many people as possible with the knowledge, resources and easy access to care they need to feel better and get their lives back on track.”
Among the 70 events produced by NOCD:
A performance by Howie Mandel on The Jennifer Hudson Show raising OCD awareness which, according to Nielsen, reached nearly a million viewers
An online panel of NOCD spokesman Howie Mandel; Dr. Kenneth Duckworth, Chief Medical Officer of NAMI; along with Stephen Smith, CEO and co-founder of NOCD; Mia Nuñez, PhD, West Regional Clinical Director at NOCD; and moderated by NOCD’s Chief Clinical Officer, Patrick McGrath, PhD Jump Started OCD Awareness Month. The panel focused on destigmatizing OCD and promoting the release of NAMI’s top-rated guide to navigating mental health.
Six NOCD Academy courses providing continuing education to 1,643 registered healthcare professionals who received 1,060 free CE credits
An article, “An Overview of OCD: Causes, Signs, Symptoms, and Treatment,” stated on Cigna’s Newsworthy blog
Nine lives “Ask an Expert” Q&A webinars on YouTube
Eight live OCD Q&A sessions on Instagram and TikTok
Eight community gifts
Two NOCD workshop webinars about OCD Awareness Month
Two industry webinars on “Best Practices for Identifying OCD” and “Dealing with the Taboo and Superstitious Thoughts of OCD”
1,000 copies of “You are not alone,” NAMI’s Mental Health Guide, Given Away.
In total, these 70 events across the country reached at least 3.6 million people. All of these resources remain available online at NOCDs online community to help as many people as possible learn how to improve their mental health and well-being and end the stigma associated with OCD.
“This is just the beginning,” says CEO Smith. “We firmly believe that lack of OCD awareness is the number one cause of inappropriate behavioral health. Too many people don’t understand. We will continue to lead and invest in raising OCD awareness. We are already planning of next year’s activities, and have exciting ideas on the table to reach more people affected by OCD I thank everyone who helped make this year’s event a success, including Howie Mandel, our partners at NAMI and the IOCDFthe 300+ specialized OCD therapists in our nationwide provider network, the nearly 300,000 members of our online communityand the more than 30 insurance plans that cover NOCD therapyincluding Aetna, Cigna, Humana, UnitedHealthcare, many Blue Cross Blue Shield plans.”
NOCD (https://www.nocd.com) is the No. 1 provider for the treatment of obsessive-compulsive disorder (OCD) and the lead company driving Community-Driven Therapy, a new frontier in behavioral health that uses condition-specific peer communities to identify consumers in need of help, empower them encourage them to start treatment and serve them in a very personal way. The company helps people get their lives back on track with clinically proven OCD treatments by removing barriers to care and reducing the stigma associated with OCD. Within the NOCD platform, members have quick access to a nationwide network of licensed therapists who specialize in Exposure and Response Prevention (ERP) therapy, the “gold standard” for OCD treatment. By partnering with our therapists, patients, health plans, providers, and employers, we improve the lives of people with OCD. Visit our website for more information about NOCD.
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